Challenges
- No recurring revenue
- Complicated sales & marketing
- Diversified support team needed
Changes & Solutions Implemented
- Developed recurring revenue model using Module 5 of the Value Builder Program
- Re-focused the business on profitable products, simplifying the sales & marketing messages
- Re-skilled the support team to focus on fewer products & increasing capacity
Results Achieved
- Valuation of the business doubled
- Sales & profit increased
- Business sold in just 4 months once Value Builder program completed
Testimonial
"Having been in business for many years I wasn't sure what i'd gain, however I hadn't been able to sell the company for the price I wanted. I was pleasantly surprised about how much I learnt from the program and with the coaching I was able to look at things from a different perspective. The results speak for themselves!"
Business Owner, Manufacturing Company